7 Reasons Why To Hire A Google 5pecialist
Google provides for an incredibly powerful array of tools for the modern business. And in order to harness these you need the right marketing professionals by your side. Yet in a world of ‘Google Experts’ just how can you be sure that the company that you’re using truly knows their stuff when it comes to this almighty medium?
Well, in short, you need a Google partner who has the very latest, and rather super shiny, string to their Google know-how bow – you need a Google Partner with the 5pecialist Certification. And here are seven reasons why.
- Google 5pecialists know all there is to know about the range of Google tools
The Google 5pecialist Certification is a sure fire sign that the company you’re dealing with truly knows their stuff. It shows that you’re dealing with a collection of marketing experts who have completed all 5 of the advertising exams, which span far beyond Google Adwords and includes search, display, mobile, video and Google shopping. Which brings us onto our next point.
- Google 5pecialists understand how to create a powerful campaign and craft an all-encompassing business solution
The advertising tools that Google provides are as powerful as they are complex. And whilst the exams begin with an Adwords fundamentals exam the 5 remaining exams go on to cover the following equally as important (and inherently powerful) Google tools:
– Adwords Search – Which covers everything from advanced search advertising right through to campaign optimisation.
– Adwords Display – Which includes innovative AdWords campaign ideas and best practices for solid Adwords management.
– Video Advertising – Which covers the ever more important medium of video and how it can be harnessed to engage with target markets across the web and over on YouTube.
– Shopping Advertising – Which includes every topic from Merchant Center accounts to the management of a shopping campaign.
– Mobile Advertising – Which covers the now vitally important art form of adverting upon mobile (including optimal ad formats and laser precise targeting).
- Google 5pecialists are particularly competitive
Those who go in for the demanding Google 5pecialist certification do so because they want to be the best. And any company that undertakes these gruelling exams equally bring their competitive nature to the table when it comes to each and every advertising campaign they are part of.
- Google 5pecialists are committed super nerds
The Google 5pecialist exams include over 60 hours of video alone. So it’s safe to say that anyone with this sought after qualification is a truly committed Google super nerd.
- Google 5pecialists face yearly examinations… and they wouldn’t have it any other way
Google 5pecialists must compete exams each and every year in order to hold onto their title. That way you know that even in a world there Google advances their collection of tools and advertising options continually, you have the very most recent knowledge on your side.
- Google 5pecialists are seriously connected
Google 5pecialists tend to be seriously connected. They have in-house Google AdWords reps who each have access to the very latest and greatest in Google features, promotions and all-important beta programs.
- Google 5pecialists are completely committed to being the best that they can be and bring the very best strategies for growth to their clients
Ultimately when you choose a Google 5pecialist you are choosing a company that is committed to being the very best they can be and securing the very best of results for their clients – they bring their dedication to their own company’s growth to each and every one of their clients.